Effie Worldwide
E733017
Effie Worldwide is a global nonprofit organization that champions and recognizes marketing effectiveness through its internationally respected Effie Awards and related thought leadership initiatives.
All labels observed (1)
| Label | Occurrences |
|---|---|
| Effie Worldwide canonical | 1 |
Statements (44)
| Predicate | Object |
|---|---|
| instanceOf |
marketing organization
ⓘ
nonprofit organization ⓘ |
| activity |
conducting thought leadership initiatives
ⓘ
hosting conferences and events ⓘ organizing awards programs ⓘ publishing case studies ⓘ |
| audience |
advertising agencies
ⓘ
brands ⓘ marketers ⓘ media companies ⓘ |
| awardTypeManaged | marketing effectiveness award ⓘ |
| evaluationCriterion |
effectiveness of marketing communications
ⓘ
measurable marketing results ⓘ |
| field | marketing effectiveness ⓘ |
| focus |
best practices in marketing effectiveness
ⓘ
effectiveness measurement ⓘ results-driven marketing ⓘ |
| geographicCoverage |
multiple countries
ⓘ
national Effie programs ⓘ regional Effie programs ⓘ |
| goal |
to celebrate effective marketing ideas
ⓘ
to encourage accountability in marketing ⓘ to set the global standard for marketing effectiveness ⓘ |
| hasComponent |
global Effie Awards program
NERFINISHED
ⓘ
national Effie Awards programs ⓘ regional Effie Awards programs ⓘ |
| industry |
advertising
ⓘ
marketing ⓘ |
| knownFor |
Effie Awards
NERFINISHED
ⓘ
marketing effectiveness awards ⓘ thought leadership in marketing effectiveness ⓘ |
| name | Effie Worldwide NERFINISHED ⓘ |
| nonprofitStatus | nonprofit ⓘ |
| output |
case study database
ⓘ
insights reports on marketing effectiveness ⓘ marketing effectiveness rankings ⓘ |
| program |
Effie Academy
NERFINISHED
ⓘ
Effie Awards NERFINISHED ⓘ Effie Collegiate NERFINISHED ⓘ Effie Index NERFINISHED ⓘ |
| purpose |
to champion marketing effectiveness
ⓘ
to recognize marketing effectiveness ⓘ |
| scope |
global
ⓘ
international ⓘ |
Referenced by (1)
Full triples — surface form annotated when it differs from this entity's canonical label.