Opel design department

E718550

The Opel design department is the in-house styling and innovation team of the German automaker Opel, responsible for developing the brand’s distinctive exterior and interior design language.

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Predicate Object
instanceOf automotive design department
in-house styling studio
research and development unit
appliesTo Opel concept vehicles
Opel light commercial vehicles NERFINISHED
Opel passenger cars NERFINISHED
collaboratesWith Opel engineering department NERFINISHED
Opel manufacturing and production planning NERFINISHED
Opel marketing department
country Germany NERFINISHED
employs UX and HMI designers
automotive designers
clay modelers
color and trim designers
digital modelers
exterior designers
interior designers
field product design
transportation design
focusesOn aerodynamic optimization in design
brand-consistent design language
ergonomics in vehicle interiors
innovation in automotive design
lighting design in vehicles
material and color design
user experience in vehicles
vehicle exterior styling
vehicle interior styling
goal create a distinctive Opel brand identity
enhance perceived quality of Opel vehicles
ensure design feasibility for mass production
improve vehicle usability
integrate new technologies into design
hasRole define Opel’s future design direction
differentiate Opel from competing brands
maintain continuity of Opel design language
industry automotive design
industrial design
parentOrganization Opel NERFINISHED
partOf Opel NERFINISHED
responsibleFor Opel brand design identity
Opel concept car design
Opel exterior design language
Opel interior design language
Opel production car styling
uses clay modeling
computer-aided design tools
virtual reality visualization

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

Opel Vizor introducedBy Opel design department
Mark Adams (design chief at Opel) notableWork Opel design department
subject surface form: Mark Adams
this entity surface form: Opel ‘sculptural artistry meets German precision’ design theme