Jumpman

E660582

Jumpman is the iconic silhouette logo of Michael Jordan in mid-air, widely recognized as the symbol of the Air Jordan brand and Nike’s basketball heritage.

Jump to: Surface forms Statements Referenced by

Observed surface forms (1)

Surface form Occurrences
Jumpman logo 1

Statements (29)

Predicate Object
instanceOf logo
associatedWith Air Jordan NERFINISHED
Nike NERFINISHED
basketball
brandOwner Nike NERFINISHED
category corporate trademark
sports logo
colorScheme black silhouette
depicts Michael Jordan NERFINISHED
depictsAction basketball dunk
depictsPose mid-air silhouette
firstUsedFor Air Jordan line NERFINISHED
hasSilhouetteOf Michael Jordan NERFINISHED
inspiredBy Michael Jordan dunk photograph
marketedAs symbol of athletic excellence
symbol of basketball culture
notableFeature legs spread in mid-air
outstretched arm holding basketball
relatedBrand Jordan Brand NERFINISHED
represents Air Jordan brand NERFINISHED
Nike’s basketball heritage
trademarkHolder Nike NERFINISHED
usedIn basketball merchandise
sneaker branding
sports marketing
usedOn basketball shoes
sports accessories
sports apparel
visualStyle minimalist silhouette

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

Air Jordan logo Jumpman
Jordan Brand stores visualIdentity Jumpman
this entity surface form: Jumpman logo