The Attention Merchants: The Epic Scramble to Get Inside Our Heads
E60449
The Attention Merchants: The Epic Scramble to Get Inside Our Heads is a nonfiction book that traces the history and mechanics of the attention economy, examining how media, advertising, and technology industries capture and monetize human attention.
Aliases (1)
Statements (47)
| Predicate | Object |
|---|---|
| instanceOf |
book
→
nonfiction book → |
| aimsTo |
explain how industries compete for human attention
→
raise awareness of attention exploitation → |
| author |
Tim Wu
→
|
| countryOfOrigin |
United States
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|
| describes |
evolution of advertising techniques
→
how media companies monetize attention → impact of smartphones on attention → psychological manipulation in marketing → role of the internet in the attention economy → |
| format |
audiobook
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ebook → print → |
| genre |
business
→
history of advertising → media studies → technology and society → |
| hasPart |
analysis of contemporary digital platforms
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historical case studies → |
| intendedAudience |
general readers
→
readers interested in media and technology → |
| ISBN-13 |
978-0385352016
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|
| language |
English
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|
| notableIdea |
history of attention capture industries
→
human attention as a tradable commodity → |
| publicationDate |
2016
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|
| publisher |
Alfred A. Knopf
→
Knopf → |
| subject |
advertising industry
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attention economy → behavioral targeting → clickbait → consumer protection → consumer psychology → data mining → digital platforms → mass media → newspaper advertising → online advertising → privacy → propaganda → radio broadcasting → social media → surveillance capitalism → television advertising → |
| timeSpanCovered |
late 19th century to 21st century
→
|
Referenced by (3)
| Subject (surface form when different) | Predicate |
|---|---|
|
Tim Wu
→
|
hasWritten |
|
Tim Wu
("The Attention Merchants")
→
|
notableWork |
|
The Curse of Bigness: Antitrust in the New Gilded Age
("The Attention Merchants")
→
|
relatedWork |