Pharma Lions
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Pharma Lions is a Cannes Lions International Festival of Creativity awards category that honors outstanding creative communications and campaigns in the pharmaceutical and healthcare sectors.
Statements (48)
| Predicate | Object |
|---|---|
| instanceOf |
Cannes Lions award category
ⓘ
advertising award ⓘ healthcare communications award ⓘ |
| awardedFor | outstanding creative communications in pharma and healthcare ⓘ |
| awardFor |
creative communications in the healthcare sector
ⓘ
creative communications in the pharmaceutical sector ⓘ healthcare advertising campaigns ⓘ pharmaceutical advertising campaigns ⓘ regulated pharmaceutical communications ⓘ |
| belongsTo | Lions Health awards NERFINISHED ⓘ |
| country | France ⓘ |
| field |
healthcare communications
ⓘ
healthcare industry ⓘ pharmaceutical industry ⓘ pharmaceutical marketing ⓘ |
| focusesOn |
branded pharmaceutical campaigns
ⓘ
creativity in regulated healthcare markets ⓘ disease awareness campaigns ⓘ healthcare professional communication ⓘ innovation in pharmaceutical communications ⓘ patient-centric communication ⓘ unbranded healthcare campaigns ⓘ |
| hasCategoryType | industry-specific Lions category ⓘ |
| language | English ⓘ |
| location |
Cannes
NERFINISHED
ⓘ
Cannes, France NERFINISHED ⓘ |
| medium |
digital healthcare campaigns
ⓘ
film and video in pharma communications ⓘ integrated healthcare campaigns ⓘ multichannel communications ⓘ |
| organizer | Cannes Lions International Festival of Creativity NERFINISHED ⓘ |
| partOf | Cannes Lions International Festival of Creativity NERFINISHED ⓘ |
| relatedTo |
Cannes Lions Health
NERFINISHED
ⓘ
Health & Wellness Lions NERFINISHED ⓘ |
| sector |
healthcare
ⓘ
life sciences ⓘ pharmaceuticals ⓘ |
| selectionCriteria |
compliance with healthcare regulations
ⓘ
creative excellence ⓘ effectiveness of communication ⓘ impact on patients or healthcare professionals ⓘ innovation in use of media ⓘ |
| subjectOf | Cannes Lions Health communications coverage ⓘ |
| targetParticipants |
advertising agencies
ⓘ
healthcare communications agencies ⓘ in-house pharma marketing teams ⓘ medical communications agencies ⓘ pharmaceutical companies ⓘ |
Referenced by (1)
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