Yeehaw Challenge

E581715

The Yeehaw Challenge was a viral social media trend where users transformed their appearance or surroundings into a cowboy or Western style, popularized alongside the success of the song "Old Town Road."

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Statements (32)

Predicate Object
instanceOf internet meme
social media challenge
associatedWith Lil Nas X NERFINISHED
Old Town Road NERFINISHED
culturalContext internet culture
meme culture
hasAudience online communities
hasGenre viral trend
hasParticipant social media users
hasTheme Western style
cowboy aesthetic
inspiredBy cowboy imagery in popular music videos
involves Western-themed outfits
appearance transformation
before-and-after videos
boots
costume change
cowboy hats
language primarily English
medium short-form video
notableFor blending country and hip hop aesthetics
user-generated transformation videos
platform Instagram NERFINISHED
TikTok NERFINISHED
Twitter NERFINISHED
popularizedDuring 2019
relatedTo country rap
cowboy core
trendType dance and style challenge
fashion trend
usesMusic Old Town Road NERFINISHED
country and hip hop mashups

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Old Town Road viralInternetMeme Yeehaw Challenge