Horst Dassler
E553670
Horst Dassler was a German businessman and sports marketing pioneer who led Adidas and founded the sports marketing agency ISL, playing a key role in shaping modern sports sponsorship.
All labels observed (1)
| Label | Occurrences |
|---|---|
| Horst Dassler canonical | 1 |
Statements (46)
| Predicate | Object |
|---|---|
| instanceOf |
human
ⓘ
sports marketing pioneer ⓘ |
| associatedWith |
FIFA
NERFINISHED
ⓘ
International Olympic Committee NERFINISHED ⓘ Olympic Games sponsorship ⓘ World Cup sponsorship ⓘ |
| businessPartner | Adidas NERFINISHED ⓘ |
| countryOfBirth | Germany ⓘ |
| countryOfCitizenship | Germany ⓘ |
| countryOfDeath | Germany ⓘ |
| employer | Adidas NERFINISHED ⓘ |
| familyName | Dassler NERFINISHED ⓘ |
| father | Adi Dassler NERFINISHED ⓘ |
| fieldOfWork |
sports marketing
ⓘ
sports sponsorship ⓘ |
| founded |
ISL
NERFINISHED
ⓘ
International Sport and Leisure NERFINISHED ⓘ |
| givenName | Horst NERFINISHED ⓘ |
| industry |
sporting goods
ⓘ
sports marketing ⓘ |
| influenced |
commercialization of international sport
ⓘ
modern sports business model ⓘ |
| knownFor |
creating long-term exclusive sponsorship contracts
ⓘ
linking global brands with major sports events ⓘ |
| languageSpoken |
English
ⓘ
French ⓘ German ⓘ |
| mother | Käthe Dassler NERFINISHED ⓘ |
| name | Horst Dassler NERFINISHED ⓘ |
| nationality | German ⓘ |
| notableFor |
building relationships with international sports federations
ⓘ
developing global sports marketing strategies ⓘ influencing commercial development of FIFA competitions ⓘ influencing commercial development of the Olympic Games ⓘ pioneering modern sports sponsorship ⓘ |
| notableWork | creation of ISL sports marketing agency ⓘ |
| occupation |
businessman
ⓘ
sports executive ⓘ sports marketing executive ⓘ |
| placeOfBirth | Herzogenaurach NERFINISHED ⓘ |
| placeOfDeath | Herzogenaurach NERFINISHED ⓘ |
| positionHeld |
head of Adidas France
ⓘ
leader of Adidas ⓘ senior executive at Adidas ⓘ |
| relative |
Adi Dassler
NERFINISHED
ⓘ
Käthe Dassler NERFINISHED ⓘ |
Referenced by (1)
Full triples — surface form annotated when it differs from this entity's canonical label.