Behind the Cloud
E51203
"Behind the Cloud" is a business and leadership book by Salesforce founder Marc Benioff that chronicles the company’s growth and shares strategies for building a successful cloud-based enterprise.
Statements (44)
| Predicate | Object |
|---|---|
| instanceOf |
book
→
business book → leadership book → non-fiction book → |
| author |
Marc Benioff
→
|
| coAuthor |
Carlye Adler
→
|
| countryOfPublication |
United States
→
|
| describes |
growth of Salesforce.com
→
strategies for building a cloud-based enterprise → |
| focusesOn |
disrupting enterprise software industry
→
software-as-a-service business model → |
| genre |
business
→
leadership → |
| hasPerspectiveOf |
Marc Benioff
→
|
| intendedAudience |
business leaders
→
entrepreneurs → technology executives → |
| ISBN-10 |
0470521163
→
|
| ISBN-13 |
9780470521168
→
|
| language |
English
→
|
| mainSubject |
Salesforce
→
cloud computing → entrepreneurship → software-as-a-service → startup growth → |
| mediaType |
ebook
→
print → |
| mentionsOrganization |
Salesforce.com
→
|
| narrativeForm |
case study
→
|
| pageCount |
304
→
|
| publicationYear |
2009
→
|
| publisher |
Jossey-Bass
→
|
| setting |
San Francisco
→
|
| structure |
lessons and playbook-style tips
→
|
| subtitle |
The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company—and Revolutionized an Industry
→
|
| timePeriodCovered |
early 2000s
→
late 1990s → mid 2000s → |
| topic |
cloud-based customer relationship management
→
company culture → innovation → marketing strategy → philanthropy in business → sales strategy → |
Referenced by (1)
| Subject (surface form when different) | Predicate |
|---|---|
|
Marc Benioff
→
|
authored |