Shaping Us campaign

E171610

The Shaping Us campaign is a public awareness initiative led by Catherine, Princess of Wales, focused on highlighting the critical importance of early childhood development for long-term wellbeing.

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Label Occurrences
Shaping Us campaign canonical 1

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Statements (33)

Predicate Object
instanceOf early childhood development campaign
public awareness campaign
aimsTo highlight the importance of the first years of life
raise public awareness of early childhood
associatedWith The Royal Foundation Centre for Early Childhood
backedBy The Royal Foundation of The Prince and Princess of Wales
country United Kingdom
emphasizes importance of relationships in early childhood
long-term impact of early childhood on mental health
long-term impact of early childhood on physical health
role of communities in supporting families
focusesOn early childhood development
long-term wellbeing
hasKeyTheme impact of early experiences on adult life
mental health and emotional wellbeing
social and emotional development in early years
hasMessage early childhood shapes the adults we become
early years are critical for brain development
society should prioritize early childhood
hasSpokesperson Catherine, Princess of Wales
language English
leader Catherine, Princess of Wales
promotes greater societal understanding of early childhood
support for parents and caregivers
relatedTo The Royal Foundation Centre for Early Childhood’s research
targetAudience caregivers
general public
parents
policymakers
usesMedium outdoor advertising
short films
social media
television advertising

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Catherine, Princess of Wales notableProject Shaping Us campaign