"Your Money and Your Brain"

E1029618

"Your Money and Your Brain" is a popular personal finance and investing book that explains how neuroscience and psychology influence financial decision-making and investor behavior.

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"Your Money and Your Brain" canonical 2

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Predicate Object
instanceOf book
investing book
non-fiction book
personal finance book
aim explain how the brain reacts to financial gains and losses
help readers make better financial decisions
show how psychological biases affect investing
teach strategies to reduce emotional investing errors
author Jason Zweig NERFINISHED
explains how anticipation of gains affects decision-making
how losses can distort rational thinking
how the brain processes financial risk
how to structure decisions to reduce bias
why investors often buy high and sell low
field behavioral economics
investing
neuroscience
personal finance
genre behavioral finance
investing
personal finance
popular neuroscience
hasPart discussion of dopamine and reward circuits
discussion of fear and greed in markets
discussion of herd behavior
discussion of loss aversion
discussion of mental accounting
discussion of overconfidence in investors
practical guidelines for long-term investing
language English
mainSubject behavioral biases in finance
emotions and money
investor behavior
neuroeconomics
neuroscience of financial decision-making
psychology of investing
reward processing in the brain
risk perception
notableFor linking brain science to market behavior
popularizing neuroscience concepts in investing
targetAudience general audience
individual investors
personal finance readers
teaches how to build habits that counteract cognitive biases
how to recognize emotional triggers in financial choices

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Jason Zweig wrote "Your Money and Your Brain"
Jason Zweig notableWork "Your Money and Your Brain"